Case Studies

Real results from real teams

Two detailed stories of what changed — and what the data showed — when B2B SaaS sales teams deployed Coachvyne.

V

Vantara Systems

HR Technology 47 AEs Growth plan
5.5→3.1
months avg ramp time
44%
reduction in ghost rate
3 wks
to visible behavior change

The problem

Vantara's sales management team was carrying 8–10 reps per manager. With 80+ discovery calls per week across the team, managers could review at most 4–5 calls. The selection bias meant they were coaching on the calls they'd heard, not the calls that needed attention. New reps were struggling in months 3–4 with a specific pattern no one had named: strong product story, weak quantified impact. Ghost rate after first discovery was running at 41%.

What changed

Week one of Coachvyne deployment surfaced that 67% of calls across the team scored below 50 on Quantified Impact. Not just new reps — across the board. Managers had a team-wide behavior gap in plain sight that had never been visible. The first coaching sprint focused exclusively on that one behavior: how to tie problem statements to a prospect's own stated metrics.

By week 6, Quantified Impact scores had moved from a team average of 43 to 71. Ghost rate dropped from 41% to 23%. The correlation with actual pipeline advancement was visible in the data without any statistical inference — the numbers moved together.

"We cut ramp time from 5.5 months to 3.1. The coaching plan tells a new rep exactly what to fix this week, not everything they got wrong."

— Director of Revenue Enablement, Vantara Systems
C

ClearPath Security

Cybersecurity 31 AEs Performance plan
+18pt
close rate improvement in Q2
6 wks
from deployment to results
1 behavior
root cause of close rate gap

The problem

ClearPath's VP of Sales knew something was off in the discovery process. Pipeline conversion from discovery to technical eval was running below industry benchmarks by 22 points. Reps were considered strong communicators — anecdotally, managers said calls "sounded good." But close rates told a different story. The team had no systematic way to find the disconnect between calls that sounded good and deals that actually moved.

What changed

Coachvyne identified the pattern in 11 days: ClearPath's AEs were scoring at the 85th percentile on Problem Confirmation and Competitive Awareness, but at the 31st percentile on Quantified Impact. Reps were great at diagnosing the problem and acknowledging competition — but weren't translating the gap into the buyer's own financial language.

The six-week coaching sprint focused exclusively on Quantified Impact: how to anchor the conversation on the prospect's current cost structure, and how to connect the gap to a dollar number the buyer already believed. By end of Q2, Quantified Impact scores moved from 38 to 74 team-average. Technical eval conversion rose 18 percentage points. ClearPath's CEO acknowledged the coaching program at the company all-hands.

"Our discovery calls were good storytelling but weak on quantified impact. Coachvyne surfaced that pattern team-wide in the first week. Close rate improved 18 points in Q2."

— VP Sales, ClearPath Security
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